With the vast number of websites in existence, users can have a difficult time finding what they need, and companies can have a hard time drawing the right kind of convertible traffic to their site. We help you cut through the cluttered space with custom Pay per Click (PPC) search-engine ads, created with you target audience specifically in mind, so they can find what they’re looking for and find it on your site. Campaigns are scalable, so you can start small, set some baseline goals, and grow your campaign as you see results.
Highly Customised Targeting Messaging
We can segment ads using advanced geo-targeting allowing us to go right down to a specific post / ZIP code. We can also target age, gender, and a target audience’s specific interests. This lets us send tailored messages to individual and specific audience segments. We can complement this for even further targeting using social platforms such as Facebook and LinkedIn, which allow us to pinpoint your audiences even more precisely. By specifying precise persona, demographic, psychographic, and geographic details, you can display your ads to a definitive and focused group of people, resulting in better quality leads for your business.
Search engine marketing is ongoing. We leverage the retargeting services of search engines and social media platforms to re-market your company to those who have already shown interest. If someone has visited your website or social page early in the buying cycle, we’ll make sure your custom ad appears in their future search results, social feeds, and other websites within the display network. This reinforces your messaging and positions you as the ultimate brand authority.
Social Media Optimisation
Social media marketing campaigns are no longer just a luxury—they are a critical part of inbound marketing. Today’s online users not only expect to see brands and businesses on social media, but they expect their experience to be responsive and interactive. Developing a strong online presence requires getting rid of that toxic mentality of posting irrelevant content and adverts then forgetting about it and devoting daily resources to promote digital awareness of your brand—something that a lot of businesses simply don’t have the time, resources or expertise to manage.
Our team of social media marketing experts can help you utilise the latest social media trends and best practices to develop a strategy that educates and engages followers as well as converting them into loyal customers. We also have considerable experience setting up and managing paid social advertising campaigns to generate high quality leads. Your Social Media presence is safe with us.
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